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Joyce Manufacturing and United Home Improvement Announce Strategic Marketing Alliance

April 4, 2006 - Troy, MI - United Home Improvement, a leading direct marketing solution for residential contractors and home services professionals, today announced a relationship with Joyce Manufacturing Co, a well-established sunroom manufacturer and charter member of the National Sunroom Association. Through the relationship, Joyce Manufacturing Co's dealer network will gain access to more customers by connecting with United Home Improvement's nationwide network of homeowners seeking sunroom installation, window replacement, siding, roofing, additions, kitchen/bathroom/basement remodeling, and more.

United Home Improvement matches homeowners with local, prescreened home services professionals who can help them with their home improvement projects. Operating in both the US and Canada, United Home Improvement provides greater efficiency, reliability and protection to homeowners searching for responsible and qualified contractors than through traditional means.

"United Home Improvement's offerings are well aligned with our interests-increase the profitability of our Dealer Network and drive more sales of Joyce products," said Gary Winkler, Vice President of Joyce Manufacturing Co. "With more and more homeowners using the Internet to communicate with sunrooms installers, it only makes sense that we would connect our dealer network with United Home Improvement's nationwide network of homeowners."

"As compared to traditional advertising, our online marketing solution affords a dramatically lower cost-per-customer and increased return-on-investment for our network of contractors and home-services professionals," said Alan Bedekar, President of United Home Improvement. "In tandem with Joyce's well-suited sunroom offerings for our homeowners, all parties benefit from this partnership."

Upon acceptance into United Home Improvement's network, Joyce Dealers will receive geo-targeted sales leads representing homeowners actively interested in sunroom installation and more. For more information, Joyce Dealers can visit www.UnitedHomeImprovement.com or call 248-282-0161.

For more information on becoming a member of the UHI Network, Joyce Manufacturing Co. dealers can visit: www.unitedhomeimprovement.com/joycemfg/.

About Joyce Manufacturing Co

Since 1955, Joyce Mfg. Co. has manufactured and designed quality residential sunrooms enhancing the lives and homes of many homeowners. Our state of the art vinyl sunrooms are available seasonal to year round in many colors and carry a lifetime warranty. Joyce Mfg. Co., located in Berea, Oh. is a Charter Member of the National Sunroom Association.

About United Home Improvement

United Home Improvement operates a nationwide network which connects homeowners with local, qualified home services professionals. In operation since 2003, United Home Improvement has facilitated millions of dollars in home improvement installation projects for the complete spectrum of home services organizations: from the average contractor to the largest home improvement companies in the United States.

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