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press releases / december
3, 2007
Floor Coverings International Forms Strategic
Relationship with United Home Improvement
December 3, 2007 - Troy,
MI - United Home Improvement (UHI), a leading direct marketing
solution for residential contractors and home services professionals,
today announced a relationship with Floor Coverings International
(FCI), the nation's leader in the mobile flooring industry.
Through this strategic relationship, UHI will provide FCI
Franchise Members discounted access to their network and
a proven way to expand their business and increase profitability.
UHI's network has exclusively connected
thousands of home services professionals nationwide with
homeowners seeking estimates for all types of flooring and
other home services. Homeowners connect with this network
through UHI's nationally and locally targeted online and
offline advertising campaigns, as well as through strategic
relationships with real estate agencies and professionals
nationwide. By launching this relationship with FCI, UHI
will provide FCI Franchise Members access to exclusive,
targeted homeowner requests specific to each franchise's
geographic area and trade specialty. Within seconds of submission
of a homeowner request through the UHI Network, UHI will
provide the FCI flooring professional with contact information
and project details for immediate follow up.
Ryan Aschauer, Director of Consumer Marketing
for FCI, looks forward to the new relationship. "We constantly
search for opportunities to be connected with consumers
that need help with a flooring project. United Home Improvement
is another avenue to introduce us to these consumers and
allow us to inspire them." FCI will add UHI's program to
their current marketing system for all franchises which
is designed to provide a consistency of revenue and new
business. FCI has also invited UHI to attend their annual
convention in 2008 held in New Orleans, LA.
For more information on becoming a member
of the UHI Network, FCI Franchise Members can visit:
www.unitedhomeimprovement.com/floorcoveringsinternational/.
About United Home Improvement
United Home Improvement operates a nationwide
network which connects homeowners with local, qualified
home services professionals. In operation since 2003, United
Home Improvement has facilitated millions of dollars in
home improvement installation projects for the complete
spectrum of home services organizations: from the average
contractor to the largest home improvement companies in
the United States.
www.unitedhomeimprovement.com
About Floor Coverings International
New flooring is one of the most dramatic
ways to change both the look and mood of any room in your
home. With more flooring options than ever, choosing the
right flooring can be overwhelming. Floor Coverings International's
in-home boutique service makes your flooring decision process
fun, simple, convenient and enjoyable.
To assist you in this process, our Design
Associates efficiently help you select from over 3,000 stylish
and innovative flooring options from the leading brands,
all at competitive prices. Our professional installers,
scheduled at your convenience will ensure a perfect fit
and lasting quality.
www.floorcoveringsinternational.com
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